Absolutely essential to understanding the big-business entrepreneurial ethos of much of conservative Bible-believing evangelicalism today are these two pieces on Rick Warren--the man Fortune magazine aptly calls "the generation's great religious entrepreneur."
Myths of the Modern Mega-Church
Will Success Spoil Rick Warren?
As I read about Mr. Warren, I'm in the middle of reading a couple biographies of Jonathan Edwards and preaching through Galatians. So I wonder whether, had Fortune been around at the time, its editors would ever have been tempted to call Edwards or the Apostle Paul "the generation's great religious entrepreneur?" Yes, everyone sees the world through their own lenses, but still I doubt it. Fortune's label is quite right for Mr. Warren but wrong for Jonathan Edwards or the Apostle Paul.
Here are excerpts from one--only one--forum where Rick Warren spoke. Every statement is a direct quote from that one day. Mr. Warren made his comments in the course of an extended conversation with the following elite journalists: The New Yorker's Elsa Welsh and Jeffrey Goldberg, The New Republic's Frank Foer, Dan Harris of ABC News, The Atlantic Monthly's Joshua Green and Wendy Kaminer, The New York Times' David Brooks and Anne Kornblut, The American Prospect's Sarah Wildman, NPR's Juan Williams, University of Pennsylvania's John Diiulio, Rebecca Haggerty of NBC Dateline, Philadelphia Inquirer's Jane Eisner, The Washington Post's E. J. Dionne Jr.,USA Today's Jill Lawrence, John Parker of The Economist, Reuel Marc Gerecht of the American Enterprise Institute, Luis Lugo of the Pew Forum, and Byron York of National Review. The forum was moderated by Michael Cromartie of the Ethics and Public Policy Center:
RICK WARREN SPEAKS
As a writer, you never know who is reading your stuff and so I just wanted you to know I am reading you. I read a book a day and I read tons of magazines, tons of articles, and I just devour enormous quantities of material, and thank God for the Internet. I get The New York Times and I get The Wall Street Journal, and I get the local papers in L.A., but the rest I have to read online or in the magazines that I subscribe to.
There is a verse in the Bible that says the intelligent man is always open to new ideas; in fact, he looks for them. And so when Mike invited me to come to this and I saw your names, I really jumped at the chance. I enjoy these smaller, intimate meetings. You know, when you speak to 23,000, 24,000 people every weekend, crowds don't impress you anymore. So really, anywhere I go is going to be smaller than the group I talk to on Sunday. So it's not like I'm going to get a big wow out of a crowd.
I would much rather come and do this kind of thing where we can dialogue and talk back and forth. Last night, I was in Miami speaking to this huge international convention of all of the Spanish-language publishers and they gave me the city key to Miami, but really I would have more fun with you here today.
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Bono called me the other day...